White Paper Vs Ebook Infographics

In any case the ebook is more opinion based than a whitepaper and in some instances is just as effective if not more effective than a white paper because of the people or perspectives that are included in the ebook.

White paper vs ebook infographics. For example 5 marketing automation tools for businesses is good for an e book as it is supposed to help users who are looking for marketing automation tools. In emily s view ebooks are good because they re simple and inexpensive to produce they re engaging they re eco friendly and they spread like bushfire. By contrast white papers represent old school marketing.

On the other hand e books are best to target prospects at their awareness stage. They re dry and boring to read are forced by sellers upon the market and make very poor link baits. Find a collection of white papers ebooks infographics and tip sheets fromanexinet s expert team of strategists and consultants here.

In comparison to white papers ebooks are filled with illustrations and quick takeaways. The tone in the messaging of an ebook can also be a little less formal than a white paper and tends to have better readability.