Amazon Ebooks Market Share

The competition today or lack of it.

Amazon ebooks market share. Aside from amazon s increase in market share in the june 2011 june 2012 period the biggest channel shifts came in the all other and dedicated e book and downloadable audio sites. A little history tells you that amazon was and is all about the book market and readers. Amazon kindle market share in the datanyze universe.

The market analysts have predicted that the market share of amazon ebooks will drop in next few years to 35 from 90 last year as a result of competition from apple inc and google inc weinman 2010. 5 on top of that in 2019 amazon is predicted to account for 13 7 of the worldwide online retail market sales. The ebooks market has a fast growth and each firm has its market segment.

What market share would that give amazon. Knowing that most sales are through amazon most authors and publishers are likely to spend their advertising. The folks behind the author earnings report would disagree.

The simple answer is that the us government gives a number for total ecommerce sales as an economic statistic. Amazon currently enjoys 74 of all us ebook purchases and 71 of all us consumer dollars spent on ebooks. Apple is second in market share for ebooks behind amazon.

Amazon s first party business had about 15 market share of us ecommerce. Sales for amazon ebooks through publishdrive jumped by 8 from 39 in 2018 and 47 in 2019. By 2019 amazon s share of the total us ecommerce market is projected to hit 52 4 up from 48 in 2018.

To my surprise amazon really did seem to totally dominate in terms of ebook market share and i think i realized why their sales are nearly all of the market yet most authors who are wide only get half their sales from amazon. Market share enterprise mobility management amazon kindle. For your friday reading pleasure the latest edition of the author earnings report explores which retailers control how much of the us ebook market.